BCOM/275 – Knowing Your Audience Paper and Communication Release

Resource:
“Over 30 Workers Trapped After Chilean Copper Mine Collapse” article found in
the Electronic Reserve Readings.

http://web.ebscohost.com.ezproxy.apollolibrary.com/ehost/detail?sid=7729acda-d614-40af-b55d-09929c64cc90%40sessionmgr113&vid=1&hid=128&bdata=JnNpdGU9ZWhvc3QtbGl2ZQ%3d%3d#db=bth&AN=53129236

Research
additional articles and information about the Chilean mine collapse.  Be sure to cite all sources on your reference
page.

Write a
700- to 1,050-word paper using this and other articles as a resource. Because
communications must be designed with the audience in mind, answer the following
questions:

· 
What are some
considerations to remember given the different roles and people in the
audience?

o 
What would be the potential
needs of the families of the miners in receiving a message about this incident?

o 
What would be the potential
needs of the company’s employees when receiving a message about this incident?

· 
What actions must you take
before and after the message is delivered to ensure that it was received as
intended?

Draft two
communications from the mining company announcing the accident, using what you
have learned about the audience and effective messages. One communication
should be directed to the families of the trapped miners and the other as an
internal news release to employees in the company. For both, identify the most
appropriate channel—face-to-face, e-mail, video, memo, and so on.

There is not a word count
requirement for the two draft communications, however they DO NOT count towards
they word count to your main paper.  Your
paper needs to be 700-1050 words, as stated above, and then your draft communications
should be in addition to that.

Also keep in mind this
assignment is about how you would respond to your audience not necessarily the
specific events that occurred.  I am not
looking for a detailed synopsis of the event, but how you would address the
different audiences.   

You can combine part one and two into one Word
document.  It is much easier to grade and
return as one document.

Format
the paper consistent with APA guidelines.