business strategy and swot analysis

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identify the following for a fictitious company you are starting (or growing): Prepare a 4 to 6 page APA formatted paper:

  • What business strategy will you select and how will you implement it (be specific)
  • What will be your vision and mission statements and what factors did you consider
  • Conduct a SWOT analysis (theoretical) of your company and determine which of the generic competitive strategies(s) (could be a mix of strategies) you would compete on. Be sure to justify your reasoning here.

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