If a proposal is being sent in response to an RFP, how should the body of the proposal address the issue of costs?
a. It should avoid any mention of costs.
b. It should provide a total cost fi gure without wasting the reader’s time with a lot of details.
c. It should follow whatever your company’s policy is regarding cost estimates.
d. It should follow the instructions in the RFP
______________ goes a step beyond translating, making sure web content refl ects not only the native language of your readers but also their cultural norms, weights, measures, currency, and other specifi c elements.