• 1. Why do you think Rick was let go? How does reinforcement theory apply to the main characters in this situation? How does expectancy theory apply?
  • 2. Explain Rosie’s and Walter’s reactions to Rick’s computer in terms of resistance to change. How might Rick have used the concepts in this chapter to approach the computer situation so as to gain acceptance?
  • 3. Explain Rick’s inability to “fit in,” using social learning theory. Where did the breakdowns in his processing occur?
  • 4. If Val hired you to develop a management training program for the senior managers at PPP, what are the key concepts from this chapter that you would use in designing the program? Provide appropriate theoretical rationale to support your position.

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