short discussion advertising

  • From the second e-Activity, determine the best possible way to leverage Facebook, Twitter, and other social networking sites to advertize and promote the small business of your choice. Explain your rationale.
  • Select a small business in the Dallas area (nail shop, beauty shop, restaurant) and then determine the best way for that business to stretch its advertising budget. Provide specific examples to support your response.

e-Activity

  • Use the Internet to learn about Facebook, Twitter, and other “social media.” Describe how you see the potential of these tools to help in a marketing campaign for a small business.

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