one-for-profit-and-one-notforprofit-NGOs-organizations-of-your-choice-management-homework-help

Review two organizations — one for-profit and one

not-for-profit site of your choice — to gather data that you will use

to prepare a presentation of “best practices” and “recommendations” for

the organization, for the consumer, or for the industry at large.

The project will consist of these parts (specific instructions will follow):

PART I — BACKGROUND and LITERATURE

  • Description of the organizations and their digital/social media platforms
  • Overview and history of the industry using literature
  • Frame the project (put it in context) — what were you hoping to find out?

PART II — DATA METHODS AND FINDINGS

  • Data from your follow time frame (10-15 days) — use the content analysis process to review for content, behavior, interaction, style, etc.
  • Explain how you approached the research process, how you collected data
  • Include summary of data (chart/table)
  • Describe and analyze your data in a narrative that discusses themes or patterns

PART III — CONCLUSIONS and RECOMMENDATIONS

  • Your conclusions about the data and what these mean to the industry of social media practice
  • Your best practices and recommendation drawn from what you learned

This project should be prepared as a Word Document with a cover page, table of contents. (700 words)

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