The focus of your marketing plan should center on a unique company and product or service. A good start would be to reflect on your hobbies or passions; this may provide an idea for an innovative product or service that should be the foundation of your marketing plan. Essentially, you will be an entrepreneur marketing your startup companyâ€™s unique product or service.
In this forum discussion share the company name and product or service that will be the basis of your strategic marketing plan.
Why is this company name significant?
Why did you choose this product or service?